daryaeff
Daria

Daria, 25

Russia, Moscow

CRM/ERP systems
web/mobile products
self-service systems
design system development and support
5 years in commercial products
B2B/B2C
Tilda website development
vibe coding
image generation

Product designer

I help teams turn complex user flows into clear, usable experiences and measurable business outcomes

Experience

5+ years with commercial products

web/mobile/self-service

Industries

fuel retail, automotive services, travel, sports

B2B and B2C

Role in the process

designing complex product systems

from research through to shipped features in the product

Fuel business management system

2024 — 2025

Product designer in a cross-functional team

Designed an owner/manager/admin portal for gas station networks—consolidating merchandise, analytics, and day-to-day operations into one coherent system

Gas station operator console (keyboard-only)

2024 — 2025

Product designer in a cross-functional team

Designed the operator UI for gas stations: pumps, payments, shifts, receipts, and legacy hardware on older monitors—logic, edge cases, and a keyboard layer with hints, from hypotheses to on-site observations and design-system patterns

SkiResorts: mobile product for ski-trip enthusiasts

2025 — 2026

Product designer in a cross-functional team

Leading SkiResorts mobile from scratch: audience research and user flows through releases, support, and ongoing updates for iOS/Android users

Self-checkout for gas stations (touch UI)

December 2024 — February 2025

Product designer in a cross-functional team

Designed the touch self-checkout UI for gas stations end to end—from flow logic to control sizes so customers pay faster with less queuing

Mini app ecosystem in Telegram and MAX

2025 — 2026

Product designer in a cross-functional team

A mini app for drivers: fueling, car wash, and add-ons in one interface, integrated with real gas stations and washes

Additional experience at Loyalty Labs

Short product engagements on internal projects with thin briefs and high uncertainty

Internal corporate portal

2024 — 2025

Product designer in a cross-functional team

Shipped admin and bonus flows to development: admins and users, roles, permissions, security groups, user-management flows, and a points-based purchase program

CDP platform

2025

Product designer in a cross-functional team

Low-fidelity wireframes and prototypes to speed discovery: security groups, product card, product list—with minimal specs, prioritizing fast hypothesis checks and stakeholder clarity